At Coast FM, our job is to connect our advertisers with our listeners in the most powerful and cost-effective way. To help achieve that, we offer you a number of components to create a unique marketing solution for your business.


We are proud to serve the Manistee, Benzie, Frankfort, Ludington, Wellston, Kaleva, and Irons markets, among others, with coverage over Manistee, Mason, Benzie, and Lake Counties.   Coast FM 101.5 is the only area soft adult contemporary radio station that plays refreshing and relaxing music 24-7, with local news, weather, and area events.


Our format targets adult listeners age 35+ (upscale baby boomers).  This audience is the biggest, most affluent consumer group in history.  Baby Boomers are important, not just because they are a large segment of the population, but also because they have the highest amount of disposable income.


Our Account Managers work diligently to customize advertising campaigns based on our clients' specific marketing objectives.  For a business, radio is a powerful tool that reaches a large captive audience every day of the week.  Thousands of your potential customers are listening to the radio on their way to, from and at work.


How do you advertise with Coast FM 101.5?

Call us at 231-723-9906, or email us at   Tell us about your business and let us work to help you grow it!


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